A recent CNBC Generation Lab survey reveals that Harris leads Trump by 20 points among younger Americans.
- A recent poll by the CNBC Generation Lab indicates that Vice President Kamala Harris enjoys a 20-point lead over former President Donald Trump among young Americans.
- Jobs, taxes and trust in government are top issues for younger voters.
- The election information sources of respondents include TikTok, TV news, and websites.
A recent CNBC Generation Lab survey shows that Vice President Kamala Harris has increased her lead over former President Donald Trump among young Americans aged 18 to 34, just two weeks before Election Day.
The latest quarterly Youth & Money Survey indicates that Harris has a 20 percentage point advantage over the previous president, with 60% of respondents indicating they would vote for Harris in a one-on-one election, and 40% saying they would support Trump.
In July's Youth & Money Survey, only 46% of respondents chose Harris as their preferred candidate, while 34% opted for Trump. Meanwhile, 21% of the poll's participants said they would vote for Robert F. Kennedy Jr. or another third-party option.
On Aug. 23, Kennedy officially withdrew his presidential candidacy, and the latest poll did not provide a third option for respondents.
The 20-point lead that Harris has over Trump in the latest poll is consistent with the margin by which Biden won younger voters in his 2020 presidential election victory. Biden won voters aged 18 to 39 years old by roughly 20 points, according to Pew Research Center data.
The enthusiasm gap among young voters is a concern for Harris and Walz, as indicated by the latest poll results.
A significant number of respondents to pollsters' question about their feelings towards the Presidential candidates chose "I am disappointed," with 38% selecting this option. Similarly, 41% of the survey sample reported being "neutral." In contrast, only one-fifth of those polled opted for "I am excited" to describe their sentiments about the Harris-Trump match-up.
Democratic field organizers are facing red flags in the polls as they work to mobilize young voters for the "Get Out The Vote" campaign.
According to the Youth & Money survey, 32% of respondents were still unsure about where and how they would vote, while 31% planned to vote in person on Election Day. Approximately one-fourth of those surveyed said they would vote by mail (24%), and 13% said they would vote early in person.
Nearly half of Americans intend to vote early in the upcoming election, according to an NBC News survey, with most of those early voters planning to support Harris.
When voting for president, younger Americans identified job creation, the economy, taxes, and trust in government as their top four most important issues. Out of a dozen options, 53% selected job creation, 39% chose taxes, and 33% prioritized trust in government.
Immigration, the environment, and student debt were the top three issues for 27%, 26%, and 25% of respondents, respectively.
A substantial portion of the youth voting demographic considers the outcomes of subordinate elections to be highly or somewhat significant.
This November, the control of both the House and Senate is at stake, while cities and towns across the country will decide on numerous local elected positions and ballot initiatives.
Between 65% and 69% of respondents considered the outcomes of Senate, House of Representatives, gubernatorial races, and city and town elections to be very or somewhat important to their voting districts.
The Youth & Money Survey revealed that TikTok has become a popular source of election information among younger voters, surpassing other social media platforms.
For the first time, TikTok was listed as a primary source of news about the election, surpassing Facebook and Twitter.
Out of those asked to select "up to three" sources of news, 39% opted for TV news, 36% chose TikTok, and 45% selected internet news sites.
According to a survey, 31% of respondents cited other notable sources as their primary source of information, while 28% relied on Instagram for their news.
Among those surveyed, only 20% and 16% chose X and Facebook as their top three options, respectively.
The survey, conducted by the CNBC Generation Lab, involved 1,021 participants and had a margin of error of 3.1%.
Politics
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