A new report reveals that 89% of recruiters anticipate candidates to submit a cover letter. Here's how to write a powerful one.

Applying to a job can be challenging, especially when it comes to writing cover letters. Unlike resumes, which are typically brief and bullet-pointed, cover letters require more effort and can feel like writing an essay.

A survey of 753 recruiters or HR professionals found that 89% expect job candidates to submit resumes, according to Zety's 2025 Future of Work Report.

Stefanie Fackrell, an HR consultant who has experience as a recruiter at Nvidia and Google, is uncertain about the number of job seekers. However, she advises having a well-written and compelling cover letter ready at all times.

In a competitive job market, submitting a cover letter can help someone stand out from the crowd. However, it's important to consider whether it's optional or not. If it is, skipping it might be the best option. If it's necessary, here are some tips on how to write a cover letter effectively.

You could skip it 'if you're a technical professional'

An engineer may not need to submit a cover letter.

A career coach suggests that you may not need to submit a cover letter in the following situations: if a recruiter contacts you directly and only requests your resume, if the application platform or system explicitly states not to include one, or if the application includes specific questions that replace the need for a cover letter.

Gavin advises that submitting a cover letter is unlikely to harm your chances unless explicitly instructed otherwise.

'Avoid rehashing your resume'

Submitting a cover letter, even if requested by your prospective employer, provides the advantage of shaping your candidacy's narrative and making the hiring manager comprehend how your experiences align with their requirements, according to Gavin.

She and Fackrell list a couple of tips for writing one:

• "Gavin advises against repeating your resume and instead recommends highlighting how your work approach and distinctive abilities match the job requirements."
• "Gavin advises that if you have recent employment gaps, are switching careers, or may be perceived as overqualified, it is important to briefly explain these points in a way that strengthens your candidacy. For instance, if you are transitioning to a new field, you should emphasize your excitement for this new direction and highlight your transferable skills."
• If you're looking for a role in the travel industry, showcasing your extensive travel experience could be a great way to stand out. For instance, you could say, 'I've been fortunate enough to visit over 100 countries and have a wealth of knowledge and experiences to share.'

In terms of length, keep it short.

As a career expert at Zety, Jasmine Escalera emphasizes the importance of having a clear and concise application. When applying for a job, it's important to have a clear understanding of why you are applying and what sets you apart from other candidates. In the first paragraph, you should briefly explain why you are interested in the position and how it aligns with your career goals. In the second paragraph, you should provide specific details about your experience and qualifications that make you a strong candidate for the job. Finally, in the closing paragraph, express your enthusiasm for the position and your eagerness to contribute to the company.

Keep it "maximum one page," she says.

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