Krispy Kreme to Introduce Four New Doughnut Dot Flavors
- Krispy Kreme is offering four additional Doughnut Dot variations.
- To compete with Dunkin', which sells over 800 million doughnut holes annually, the variety of options must be increased.
- McDonald's is set to launch a significant expansion of Krispy Kreme flavors in their stores.
On Monday, the company announced that they were adding new flavors of Doughnut Dots to their menu.
Krispy Kreme has added four new types of doughnut holes to its menu: powdered, sprinkled, cinnamon, and cookie crumb. These new offerings will be available daily in a 10-count cup or 24-count box both in-store and online.
Krispy Kreme has expanded its Doughnut Dot line-up, surpassing Dunkin's claim of selling over 800 million Munchkin donut holes annually.
Krispy Kreme is set to launch new menu items as it prepares for a major expansion into stores, which will begin in the second half of this year. The rollout will take approximately two and a half years to complete, with Krispy Kreme more than doubling its distribution to fulfill its partnership.
Will Krispy Kreme's production lines be able to handle the increased demand from McDonald's without incurring additional costs?
According to Krispy Kreme CEO Josh Charlesworth, growing the fresh daily channel is more profitable for the system, and McDonald's is an accelerator of that.
For a limited time, customers can purchase a 10-count cup of assorted Doughnut Dots or Original Glazed Doughnut Dots for $1 when buying any dozen doughnuts at Krispy Kreme. The promotion will run from June 10 to June 16.
Business News
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