Industry leaders predict no slowing down for sports betting.

• The integration of sports betting into modern sports culture is expected to continue, with industry leaders predicting no slowdown in growth.
• On Tuesday afternoon, executives from FanDuel, Fanatics, DraftKings, and Sportradar, a company that provides data to sportsbooks, were featured speakers at the CNBC x Boardroom: Game Plan.
• Recently, the industry has experienced growth, but challenges such as taxes and ethical concerns have arisen.

The integration of sports betting into modern sports culture is expected to continue, with industry leaders predicting no slowdown in growth.

On Tuesday afternoon, executives from FanDuel, Fanatics, and Sportradar, a company that provides data to sportsbooks, discussed state taxes, emerging betting trends, and their responsibilities to ensure safe betting practices at CNBC x Boardroom's Game Plan sports business event.

Fanatics, the Michael Rubin-led company, is the least experienced in the sportsbook industry, having launched its sportsbook last year and later acquiring PointsBet's U.S. assets.

Michael Rubin is not afraid to make material investments when he believes in it, and that's a positive trait, according to Fanatics Betting and Gaming CEO Matt King, who stated this during a CNBC interview with Contessa Brewer.

Bettors are increasingly interested in placing wagers on individual players and making real-time bets during sporting events, according to sports betting executives.

Marie Donoghue, DraftKings' chief business and growth officer, stated that she believes sports fans will continue to engage more and that the company will focus on serving them better with more personalized bets and markets.

Despite the growth in legalization and popularity of sports betting, challenges such as taxes and ethical concerns have arisen.

In some states, sports betting companies face a 51% tax, while Illinois recently approved a tax increase on sports betting revenue. DraftKings initially tried to add a surcharge on winning bets in certain states, but it was later withdrawn after FanDuel's parent company stated that it would not follow suit.

In recent months, negative headlines have emerged regarding sports betting as professional sports leagues have struggled to enforce rules against players engaging in betting and gambling activities. A notable example is the lifetime ban given to former NBA player Jontay Porter for violating the league's betting policy.

The speakers discussed the issue of whether sports betting companies' business models may discourage them from implementing effective measures to prevent gambling problems.

If we are generating real-world bad impacts for our customers who are important to them in their lives and who they depend on, that's not good for business, said FanDuel president Christian Genetski.