Amazon launches a discount store featuring items priced under $20 to compete with Temu and Shein.

• Amazon launched its discount webstore to take on Temu and Shein.
• The "Amazon Haul" storefront can be accessed via the company's mobile app and offers "crazy low prices" on a wide range of products.
• Amazon offers free shipping on orders over $25, with delivery promised within two weeks or less.

To compete with discount upstarts Temu and Shein, has introduced a new storefront selling apparel, home goods, electronics, and other items at prices below $20.

The "Amazon Haul" storefront is accessible via the company's mobile app and offers "crazy low prices" on a wide range of products. Customers can purchase items such as $1 eyelash curlers, oven gloves, and a $3 nail dryer. Amazon is offering free shipping on orders over $25 or a $3.99 shipping fee on orders below that amount.

An Amazon spokesperson didn't immediately respond to a request for comment.

Amazon was planning to launch a discount webstore that would ship goods directly from China, according to a previous report by CNBC.

Amazon is offering low prices to shoppers who are willing to wait longer for their products to be delivered. The company stated that most purchases made through Amazon Haul will be delivered within two weeks, although shipping times may vary and depend on the customer's delivery location.

Amazon has disrupted the e-commerce industry by providing faster delivery speeds than its competitors. The company initially established its dominance by offering free two-day delivery, and has since continued to improve delivery times. Today, Amazon offers same- or next-day delivery, and in certain regions promises delivery within a few hours of an order being placed.

Amazon is responding to the growing popularity of Temu, Shein, and TikTok Shop, all of which have ties to China, the world's second-largest economy. These platforms have quickly gained traction in the US by offering low prices on clothing, makeup, home goods, and other items to deal-hungry shoppers.

Amazon's Haul storefront allows the company to offer low prices by importing items directly from manufacturers in China, similar to Temu and Shein's business models. To control costs, Amazon won't accept returns on items that cost $3 or less.