Experts weigh in on which factor is more likely to influence the presidential race: gender or economy.
Which factor will be decisive in the U.S. presidential election when the votes are counted: the gender gap, the income gap, the Latino vote, or the media and marketing campaigns?
Four polling experts, including Steve Kornacki, NBC News national political correspondent, Mark Murray, NBC News senior political editor, Micah Roberts, Public Opinion Strategies partner and CNBC's Republican pollsters, and Jay Campbell, Hart Research partner and CNBC's Democratic pollster, sat down with CNBC Senior Economics Reporter Steve Liesman to discuss the data and which polls could impact the outcome of the election between Vice President Kamala Harris and former President Donald Trump.
The economy is likely to be a significant factor in determining the outcome of the election, but other factors such as character, turnout, the candidate representing change, generating enthusiasm, and persuadable voters' final decision will also play a role.
See the full video above to hear the discussion.
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